Every single day 13,000 smokers die. Why? Because they smoked! That duh-ism is so hidden in mainstream society that French film maker, Nadia Collot had to do something about it. She wondered, “…why are cigarettes seen as simple modern products to consume, when they are really dangerous substances being consumed?” These questions coupled with the death of her long time smoker father from lung cancer, inspired her to spend the last five years working on a unique documentary that exposes the sad and horrid schemes of the powerful and the evil tobacco industry.

Example of the tobacco industry’s tactics: In order to face the 8% decrease in tobacco consumption in western Europe, they began focusing their financial recovery efforts on Africa. They made cigarettes so cheap to buy, they were practically free and it was noted that cigarettes were cheaper to buy than water. This tactic of going to poor countries is a common method used by the industry. They make cigarettes extremely accessible by being dirt cheap to groom a whole new generation of smokers, then they quickly get these smokers hooked on nicotine for the rest of their lives.

Excerpt from the documentary: “Did you say I’ll feel better smoking Phillip Morris?” “Yes!! You’ll feel better and here are the reasons why…” (from an American commercial)

Nadia Collot was fortunate enough to find “moles” working in the tobacco industry to give their candid, inside knowledge so the film is filled with information that has been hidden from the general public.

The film is a timely event and joins hands with the anti-smoking campaign just launched by the European Union.

Tabac, La Conspiration /The Tobacco Conspiracy
92 minutes / A Franco-Canadian Production
For more information: Tabac, La Conspiration de Nadia Collot (in French. There’s a movie trailer there too.)

Now playing in theatres in France (For specific theatres and showtimes, click here)