Wine and Alcohol News: Weird Internet Advertising Ban

From Timesonline:

“France may be home to some of the world’s finest wines but it could be about to join the tiny club of Muslim states that forbid their promotion on the internet.

Winemakers and other players in the drinks industry are fighting to avert a ban on advertising, sales and even vineyard websites that has been looming ever since a court ruled that the internet should be included in France’s strict laws regarding alcohol advertising.

The Heineken beer company was forced by the ruling last February to block French access to its corporate site. Since then, some of the biggest drinks brands have shut out French visitors for fear of prosecution. “Today in France, the sight of a bottle of wine has become as offensive as a picture of war or pornography,” said Daniel Lorson, a spokesman for CIVC, the industry body of champagne producers.

The industry complains that it is being demonised and that an internet ban would penalise hugely one of the glories of the French economy and the national heritage. A click from France on Courvoisier cognac, for example, elicits the message: “Sorry, the regulations of your country do not authorise us to give you access to our site.”
Web users from France are even banned from dropping in on Orlando wines in South Australia, because they are owned by France’s Pernod Ricard drinks group. The site does, however, welcome visitors from Kuwait and the United Arab Emirates.

Even the…. Read the article

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