Over several years now, a strange thing has happened in France: the coffee started to suck. Yes, there were cafes that served terrible coffee forever, but for the most part in the early 2000s, it was still flavorful, very drinkable sludge espresso. It was French coffee, the coffee that I expected to have each time I came to France. I liked it, and the quality was very consistent from cafe to cafe. So when we moved to France six years ago, I was happy to be able to live the cafe experience, meeting people, hanging out, watching passers-by and sipping tasty coffee as often as I pleased. I used to always be surprised that I wouldn’t get the shakes if I had a double shot. However, soon afterward, I began not really enjoying my cuppa because of a declining quality, and in some cases, I developed a strange rash from drinking some brands of coffee, not to mention, getting the shakes (which I get when I drink American coffee). Slowly and surely, I reduced my consumption of coffee, and today, I don’t drink any coffee, whatsoever.

I miss it but I can’t seem to find anything I like. Apparently, I am not alone.

More and more people have stopped going to cafes, which has forced many cafes to close. In fact, since the beginning of this year, 610 cafes in France have closed their doors to the public forever. They just couldn’t make it. Many of these cafes had been in business for many generations.

Why did this happen? Expert have found many reasons that have played a contributing role, but for me, ultimately two were responsible, and it’s specifically these reasons that acted as the final coups de grace:

1.) The Case of the Free Coffee Machines - In the early 2000s, thousands of cafes were offered “free machines” for their establishments. “Free” is not entirely accurate and this “free” had heavy strings attached. In exchange for the free machines, the cafes were obliged to use coffee supplied by the company that offered the free machines. Guess what? That coffee is CRAP, and it doesn’t take a genius to figure out which company offered the free machines. (see appropriately numbered, number 2 below)

2.) Good coffee companies were bought by evil corporations - There is no doubt in my mind that corporate mergers brought quality down in coffee; it happened right before my very eyes and taste buds.

There are other factors why cafes have shut down.

3.) People stopped going to cafes. Why? The coffee sucked! Also #4 below.

4.) Weak Purchasing Power - Crazy inflation occurred when France turned to the euro. Prices went up but salaries did not. That said, even with less money to dedicate to little luxuries, I feel that people would still frequent cafes if the coffee was good.

5.) The popularity of home coffee makers using capsules - I hate these with a passion, and I hate that they have become so popular. I don’t care what they taste like because I find them to be very unfriendly to the environment. So wasteful. Why oh WHY did George Cluny agree to do those “What Else” spots? Doesn’t he CARE? Having said that, I think people in general were looking for alternatives to find more tasty coffees since they couldn’t find them at the cafes.

6.) The Smoking Ban - Since smoking is no longer allowed in cafes, that has hurt businesses in a big way.

Related: Dirty Secrets of a Paris Cafe Waiter, What happens when Europeans watch too much American TV, Bamboo Coffee Filters,

tags: france, french, coffee, cafes, end of a french tradition