If you shop at Carrefour, you might have noticed a strange sign they’ve put up near the eggs that first says that eggs stay fresh 25 days after they’ve been packed, then says, “we remove eggs 7 days AFTER the expiration date.” This should be an indication that you should NOT buy eggs from them or at least check the date very carefully. They do this so you cannot return rotten eggs and get your money back.

tags: france, french, carrefour, rotten eggs

From Timesonline:

“France may be home to some of the world’s finest wines but it could be about to join the tiny club of Muslim states that forbid their promotion on the internet.

Winemakers and other players in the drinks industry are fighting to avert a ban on advertising, sales and even vineyard websites that has been looming ever since a court ruled that the internet should be included in France’s strict laws regarding alcohol advertising.

The Heineken beer company was forced by the ruling last February to block French access to its corporate site. Since then, some of the biggest drinks brands have shut out French visitors for fear of prosecution. “Today in France, the sight of a bottle of wine has become as offensive as a picture of war or pornography,” said Daniel Lorson, a spokesman for CIVC, the industry body of champagne producers.

The industry complains that it is being demonised and that an internet ban would penalise hugely one of the glories of the French economy and the national heritage. A click from France on Courvoisier cognac, for example, elicits the message: “Sorry, the regulations of your country do not authorise us to give you access to our site.”
Web users from France are even banned from dropping in on Orlando wines in South Australia, because they are owned by France’s Pernod Ricard drinks group. The site does, however, welcome visitors from Kuwait and the United Arab Emirates.

Even the…. Read the article

tags: french, internet ban on advertising alcohol, strange

The PSAs in France rock, and I really like this one launched by l’Institut national du Cancer that began airing on September 14 (and runs through October 8 on TF1, France2, France 3, Canal+, M6, TMC, TV Breizh, RTL 9, Planète Thalassa, Arte, Vivolta, Paris Première, France 4, LCI, National Geographic, Voyage, and TF6).

In just 30 seconds, the spot called, “le voyage intérieur‘ takes a serious subject, colon cancer, and de-dramatizes it with this funny-faced “cancer cell.” The ultimate goal is to reduce the fear factor, and hopefully get people (ages 50+) to consider getting tested for colon cancer, which is the second cause of death by cancer in France. (Lung cancer is the leading cause of death by cancer in France.) If it is detected early, 9 out of 10 cases are cured.

Click on the image or here to watch the 30 second spot

tags: france, colon cancer, psa, early detection, early prevention, second leading cause of death

Tired of the constant criticism aimed at the wines from the Languedoc-Roussillon region, specifically that the wines were “crap,” an independent vintner responded with a revolutionary and rebellious idea and created, “Le vin de merde” (Shit wine). The wine label will be hard to miss if you ever see it on a shelf because there’s a big fat fly on it as if it were sitting on a pile of poo. Brilliant and funny publicity stunt. The wine, however, is supposedly not crappy at all. Would make a fun dinner party gift.

tags: france, wine, le vin de merde, great publicity stunt, shit wine

[via Canal+]

From the Boisset Family Estates press release:

“…….”This year, Boisset Family Estates is the first winery ever to announce that all Beaujolais Nouveau wines imported to North America will be packaged exclusively in lightweight PET plastic bottles,” states Jean-Charles Boisset, President, Boisset Family Estates. “In addition, we will simultaneously debut Fog Mountain, featuring the first organically-farmed California Nouveau in 750ml PET bottles, to highlight our commitment to reducing the wine world’s carbon footprint by producing locally.”

“It is critical in today’s time, with the scarcity of our planet’s resources and the known environmental impacts of human activity, that we consider whether we should still ship thousands of cases of wine in heavy bottles via air throughout the world in order for the wines to arrive on time for their annual release date in November, when we can reduce fuel use and greenhouse gas emissions by more than half through a responsible choice of packaging.”

….Boisset Family Estates owns and imports Mommessin and Bouchard Aîné & Fils – two venerable Burgundy wine houses each with deep historical traditions in Burgundy and Beaujolais….”

This California company, importing wines from France, claims to be innovative and eco-minded.

Read the whole press release

tags: france, california, beaujolais nouveau, wine in plastic bottles, landfill problems, PET bottles, toxic

[via]

In sync with the new road safety laws in France regarding a vest and triangle to be kept in cars at all times, this amusing ad campaign was launched and features famous designer fashionista, Karl Lagerfeld. Via LA Frog (merci!)

C’est jaune, c’est moche, et ça ne va avec rien, mais ça peut vous sauvez la vie.

Translation:

It’s yellow, it’s ugly, it doesn’t go with anything (else), but it can save your life.

tags: france karl lagerfeld road safety ads

French company Louis Vuitton is up to its old misguided antics getting all litigious on guitarist, Dave Navarro (Jane’s Addiction, Red Hot Chili Peppers, The Panic Channel). They’ve got their knickers in a twist over the fact that Navarro has been using a LV strap for his guitar. Um. I’d call that free advertising for LV! But nooooo. Louis Vuitton legal cronies sent the guitarist an ugly threatening letter expressing, “We have no doubt that this copying has been willful and is intended to trade upon the fame and cachet of the LV Trademarks to elevate the status of the infringing Guitar Strap, and of Jane’s Addiction.” Basically, they’re going to sue his ass if he doesn’t cease and desist his LV guitar strap use. Pffff.

Read about it on Dave Navarro’s blog, 6767

Related: Louis Vuitton is Suing a Darfur Fundraiser,
Getting Caught with Designer Rip-offs (Fakes) in France and Italy, iPod Cases from M. Louis Vuitton, Kawaii Contrefaçon

tags: france louis vuitton guitar strap dave navarro

[via]

I bet you haven’t seen this many dickheads all in one place, ever! Anyway. These AIDS prevention ads (“Just protect yourself”) recently won a bronze medal at the Cannes Lions 2008, an international advertising festival. The style and quality of the illustrations are wonderful. I wonder if people find these very “French”?

Advertising Agency: TBWA\PARIS
Country: FRANCE
Executive Creative Director: Erik Vervroegen
Creative Director: Erik Vervroegen/Michel De Lauw
Copywriter: Xander Smith
Art Director: Jonathan Santana
Illustrator: James Jean

[via]

Him: Look what I got at the market for you.

Me: What is it, sweetie?

Him: These jams. I knew you’d want to make fun of them blog about them.

Me: You’re the best. OMG. Gratte-cul (Ass Scratch) jam?! Vieux Garcon (Old Boy) jam?!

Him: (all giggly) You like them, don’t you???

Me: These are priceless. I love them. THANK YOU.

Me: Don’t you think they could’ve come up with a better name than Gratte-cul (Ass Scratch) jam?! and Vieux Garcon (Old Boy) jam?! Even calling something like Booger Jam seems better. The French are so funny.

Note: I’m not too crazy about how Gratte-cul tastes. Psychosomatic? I haven’t yet tried Vieux Garcon yet.

tags: france jams gratte cul vieux garcon ass scratch jam old boy jam franco-american+conversations confiture

Strategically placed at the toll booth where you have to stop, you can’t miss this warning. Here’s what the sign says reminding people driving on the road to pull over and rest if they show any signs of fatigue. Or else!

Tired?
DEAD Tired?
After the first signs (of fatigue), Don’t go any farther.

There’s a strange article that you’d imagine would come straight from The Onion but it’s from the New York Times. Ok, everyone many consider the nyt to be an equivalent… Anyway, it’s about an obsessive disorder, a “Sarkosis,” if you will, with the afflicted being passionately for or against Nicolas Sarkozy.

Sounds like a paid PR stunt attempting to increase Sarkozy’s popularity, if you ask me. But, for what it’s worth, here’s a tidbit:

“PARIS — Serge Hefez, a practicing psychiatrist, has identified a new mental illness among the French: obsessive Sarkosis, an unhealthy fascination with the French president, Nicolas Sarkozy.

But Dr. Hefez, too, has been infected by the disease he was among the first to diagnose. And like any good analyst, he is fully aware of the problem, and the irony. The heated reaction to his article “was interesting for a psychiatrist and didn’t surprise me,” he said, laughing, “because it corresponds precisely to the …”

Read more

Not being a fan of the overrated Louis Vuitton line of luxury handbags and luggage (and in general), this is another reason for me to take my dislike up a notch.

Louis Vuitton is suing a design student (Nadia Plesner) working with a Darfur fundraiser because their recent campaign called, “Simple Living” shows a refugee with a little chihuahua and expensive LV-ish handbag. Sound or Look familiar? As most of us sadly know, this combination of images only leads to one person: Paris Hilton. The raison d’etre of this design illustrates that people like Hilton get all of the media attention (and why?!), while much more attention-worthy important causes are being ignored.

All of the proceeds of the t-shirts and posters of this campaign are going to charity.

Buy a t-shirt now and support Nadia and Save Darfur

[via]

Do you get this ad? It might have worked if they added a short tagline (though that would have been a bit tricky)… Here’s a hint: Manix (King Size) sells extra large condoms…

There are three new public service announcement videos just released by the Ministry of Employment that are pretty creepy, albeit effective. They’re aiming to encourage people to take care of health problems like Carpal Tunnel Syndrome and other repetitive strain injuries related to work before they become debilitating.

All three start with an agonizingly LONG and PAINFUL, moan. Then you see why. EW!

Here’s what the PSA’s say:

Au travail il y a des petites douleurs qui deviennent insupportables.
At work, there are little aches that become unbearable.

Troubles Musculo-squelettiques.
Muscular Skeletal Pain

Parlons en pour les faire reculer.
Let’s talk about it to make it better.

Watch the videos here

This is a recent television spot (commercial) that cracked me up a little but I won’t spoil it by telling you what it’s advertising. Watch it here (only 20 seconds). It’s not as funny as this one, though.

More television commercials I featured:

My mom said I could!
Become a replacement smoker
Road Safety Campaign 1
Road Safety Campaign 2
Fun AIDS Awareness Commercials
Funny Ad from Renault
Orangina’s Animal Orgy
Deceptive Commercial in France
Setting bad examples on French television commercials
Keep your spit for tonight
French ads including posters

Here’s the ad that’s gotten Sarkozy’s undies all tied up in knots. The bubble above Carla Bruni’s head says, “With Ryanair, my whole family can come to my wedding.” [Source: Daily Motion]

On a lighter note, here’s a goofy, silly fun online holiday greeting card from Rail Europe. This is what our turkey friend here looks like if you go to France. You can choose your destination and your turkey will dress accordingly.

Check out that turkey now.

[via]

More snarky ads this time coming from the ad agency, Euro RSCG Prague for the school Belecole in Prague, a French language school. Is THAT supposed to be charming and funny? I wonder if it really inspires people to WANT to learn French. If anything, it makes me think about learning English grammar, punctuation and spelling…

[via]

You might have noticed that someone has painted the town pink. At least the Velib seats, anyway.

“Operation Act Up” has hit Velibs across Paris with a simple message: “et vous, vous faites quoi pour vous protéger?” – What are YOU doing to protect yourself?

Prevent the spread of AIDS by using condoms. Here’s a video at dailymotion.

[via]

Alhough I’m not very fond of this French milk commercial set to a remixed version of “Staying Alive,” I thought I’d share it anyway for it’s creepy value.

Basically, it’s a bunch of baby bones dancing around cow udders. Need I say more? I think I prefer the “got milk?” campaign…

Watch the video

I kind of like those shoes. But French authorities don’t!

Un faux pas qui vous coûtera cher. En France la loi prévoit jusqu’a 300,000 euros d’amende et 3 ans d’emprisonnement. La contrefaçon est un vrai fléau.

Translation: Stepping out of line will cost you a lot. In France by law, you risk paying up to 300,000 euros ($438,780) and 3 years in prison. Counterfeiting is a real plague.

Latest TV spot from Orangina. It’s naturally juicy! Watch it on YouTube.

Funny Metro spot from the 70s (looks like from the 70s, anyway) – probably not being sung today…

Link to YouTube Video

[via Damien de Blignières]

Following the Canadian ad, I’m thinking that snark must be la tendance en publicité (the advertising trend) with France dishing it out to England (so what else is new) this time around. The Eurostar is the fast train from Paris to cities north (Calais, Ashford, London and Lille).

“Londres sur un coup de tête” means (Go to) London on the spur of the moment, but it also means (Go to) London for a head-butt.

That silliness aside, it says that a one-way ticket is 35 euros, but you also have to pay additionally for a reservation when you take the Eurostar AND when you come back. Lastly! The retour (return) ticket is not always the same price as the aller.

And they say that Canadians are sooooooooooo nice. This ad’s from a French restaurant in Toronto, and with a tagline like: “French Food without the attitude,” I just wondered what that’s all aboot.

Rude, eh?